Found Description
Description
Summary:Manager, Customer Development - Front Line Marketing
Key Responsibilities -
1. Portfolio Strategy & Execution Planning
Translate Category Growth Strategies into channel-specific Portfolio Execution Plans for CMG channels
Lead Integrated CMG Calendar - ensuring alignment between brand priorities, trade windows, and channel plans, along with budget ownership across brands x channels
2. Annual Business Planning for accelerating customers (JBP & VDATE Closures) -
Own the end-to-end JBP process for key CMG accounts - including bespoke ideation, brand-thinking synthesis, budget conversations, prioritization frameworks, and finalization of the FY Customer Marketing Calendar
Drive VDATE Closures independently - covering top-line budget alignment with Brand teams, DME/UC tabulation, KAM sign-offs, final program summaries, execution follow-through, an...
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