Found Description
Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
Responsibilities
- Implents Influencer (or KOL) driven initiatives and Lifestyle publication placements across numerous Marketing campaigns.
- Assists in PR and media networking efforts, ensuring that the team is constantly building new relationships across various media and influencer groups.
- Aids in developing, and leads in executing 360 PR strategies that contribute to business goals.
- Oversee KOL content and Press releases, ensuring a minimum engagement rate (ER) of 6% across influencer campaigns and 300% ROI on organically seeded materials.
- Helps manage PR agencies and internal PR partners to ensure on time and effective implementation of campaign pla...