Found Description
Hello,
I am rebranding my fine jewellery brand and already have a clear internal vision. This is not a start-from-zero project. I am seeking an experienced strategist to refine, structure, and discipline what exists, more specifically to translate it into a cohesive visual storytelling and content system.
I'm looking for someone who understands how brand story behaves in the market:
Story → Expression → Distribution → Attraction
How narrative, visual language, and social presence work together to attract the right tier of client.
This is strategic brand marketing through storytelling — not social media management.
Project objective to define:
- 3 core narrative pillars
- A structured visual storytelling framework
- Clear aesthetic guardrails (what aligns / what dilutes)
- Content architecture that attracts the right clients
- How the brand story should be expressed in market environments
- The goal is clarity and compression — not expansion.
Scope...
I am rebranding my fine jewellery brand and already have a clear internal vision. This is not a start-from-zero project. I am seeking an experienced strategist to refine, structure, and discipline what exists, more specifically to translate it into a cohesive visual storytelling and content system.
I'm looking for someone who understands how brand story behaves in the market:
Story → Expression → Distribution → Attraction
How narrative, visual language, and social presence work together to attract the right tier of client.
This is strategic brand marketing through storytelling — not social media management.
Project objective to define:
- 3 core narrative pillars
- A structured visual storytelling framework
- Clear aesthetic guardrails (what aligns / what dilutes)
- Content architecture that attracts the right clients
- How the brand story should be expressed in market environments
- The goal is clarity and compression — not expansion.
Scope...