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Job DescriptionAbout the RoleAs a Loyalty Program Lead in the Customer Activation and Marketing function, you contribute to added customer value, a strengthened brand, and increased selling by securing a strong customer insights‐driven Loyalty function in the region.You drive Loyalty program goals forward and support customer and sales focused activities in collaboration with the Sales teams and the regional Loyalty Program Manager, and according to H&M values, standards, policies, and procedures.This hybrid role reports into our Loyalty Program Manager and is based out of New York, NY or Mexico City, Mexico.A Day in the LifeWorking at H&M means no two days are ever the same, but a typical day will include the following responsibilities:- Translate regional Loyalty program strategies and focuses into direct actions for each sales market, and partner closely with various functions to meet defined KPIs, drive customer base growth, and increase CLV through hands‐on execution- Responsib...