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Lifecycle Marketing Leader at Altea

Altea Active

ottawa, on, Canada Full-time July 20, 2026

Found Description

Elevate your marketing career as the Lifecycle Marketing Lead with Altea, Canada's top wellness venue. Drive engagement with every automated journey using your expertise in CRM and email strategies.
In this pivotal role, you will own the email and SMS communications across both Altea and AVANT brands. This includes managing every phase of member engagement such as onboarding, retention, and win-back campaigns. Your responsibility extends to creating and optimizing marketing content through data analysis, ensuring each interaction resonates with the target audience.
Key Responsibilities:
• Manage all emails and SMS campaigns for members and prospects
• Develop journey maps for onboarding and retention strategies
• Implement continuous testing programs for optimization
• Utilize AI tools for enhanced marketing output
• Maintain documentation of every customer interaction journey
Requirements:
• 3-5 years in lifecycle or email marketing
• Proficient with mark...

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