Lifecycle Communications Specialist Role

Enhance Geotab's customer experience as a Lifecycle Communications Specialist. This role drives effective operational communications and engages customers with value-focused messaging throughout their journey.
The specialist will need a background in email marketing or customer experience, with a minimum of three years of proven experience. Key tasks include developing lifecycle communications that align with operational triggers, managing communication templates, and ensuring compliance with global standards.
Key Responsibilities:
• Execute transactional communications like outage notifications
• Partner with Engineering and Customer Care to gather requirements
• Build and deploy lifecycle communications within automation platforms
• Conduct QA on messaging and ensure compliance
• Monitor delivery performance and engagement for operational success
Requirements:
• 3+ years in email marketing or similar fields
• 2+ years with Salesforce Marketing Cloud
•...