Lead Marketing Scientist at Critical Mass (Calgary)

Overview

Drive data excellence as the Marketing Science Lead at Critical Mass. Leverage your analytical skills to optimize marketing efforts and lead a high-performing team.

As a Marketing Science Lead, you will use your expertise in data integration, reporting, and testing to implement effective strategies. With 5 to 8 years of experience, you will mentor a team, manage analytics delivery, and ensure the successful documentation of implementation processes. Your role is critical in providing actionable insights that influence marketing decisions.

Key Responsibilities

• Implement and validate data tracking strategies
• Train and support analytics quality assurance teams
• Manage daily operations and provide analytics oversight
• Lead development of measurement strategies and frameworks
• Stay updated with analytics tools and best practices

Requirements

• 5+ years in marketing sci...