Lead Global Marketing Campaigns Manager

An Overview of this role

This role is a Staff Marketing Campaigns Manager at GitLab, responsible for shaping how global campaigns are planned, run, and measured for upsell and expansion initiatives. The position partners closely with Product, Growth, Sales, and Marketing leadership to set strategic and operational standards for the Global Campaigns function.

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What you'll do

• Help define the next operating model for GitLab's Global Campaigns function, including strategy setting, program scoping, resourcing, performance measurement, and collaboration with Product, Growth, and Regional Campaigns across geographies.
• Build frameworks, playbooks, and measurement models for the broader campaigns organization to plan and execute at scale, moving toward a repeatable system for global reach.
• Own the strategic direct...