Lead Data Scientist, Marketing Advanced Analytics

Overview

Lead Data Scientist, Marketing Advanced Analytics at HP Inc. Identifies business needs, aligns with key stakeholders, and uses ML and AI to develop insights that inform marketing strategy. Recognized as a leader in Marketing and eCommerce data science with experience in causal inference, test design, and measurement. Applies advanced subject matter knowledge to solve complex business issues and leads multiple projects while guiding others.

Responsibilities

• Proactively reviews technical literature, learns new methodologies, and aligns with Data Science leaders.
• Collaborates with Data Science leaders to develop innovative solutions for existing or new business challenges.
• Identifies business needs, aligns with key stakeholders, organizes analytics teams, connects model findings to business strategy, and generates actionable recommendations.
• Defines and implements models to uncover patterns and create business value a...