Found Description
Lead Campaign Data Analyst
The Campaign Optimization Analyst / Data Analyst plays a critical role in driving data‑led decision making for omnichannel marketing campaigns. This role is responsible for analyzing cross‑channel campaign performance, uncovering actionable insights, and developing targeted optimization recommendations that elevate brand impact and marketing ROI. The ideal candidate brings strong analytical acumen, deep familiarity with digital marketing ecosystems, and the ability to translate complex data into clear, compelling recommendations for marketers and brand teams.
Key Responsibilities
- Campaign Performance Analytics
- Analyze campaign performance across email, web, paid media, social, and other digital channels using platform analytics, dashboards, and reporting tools.
- Identify performance trends, patterns, and anomalies to guide campaign optimization.
- Build standardized and ad‑hoc performance reports to su...