Lead Creative Strategy for DTC Clients

Drive innovative creative strategies with CBTW as a Creative Strategy Lead. Develop and manage a team while enhancing performance through data-driven insights for DTC clients.
CBTW seeks a Creative Strategy Lead to guide and develop creative strategists in a dynamic environment. This senior role emphasizes collaboration with clients, production teams, and stakeholders to craft impactful strategies and briefs. You will engage closely with creative projects, focusing on user-generated content and ensuring all outputs meet strategic intents while maintaining high-quality standards.
Key Responsibilities:
• Manage and coach a team of creative strategists
• Collaborate with clients to understand brand voice
• Oversee production and provide actionable feedback
• Analyze creative performance with cross-departmental insights
• Plan and manage user-generated content projects
Requirements:
• Proven experience in a DTC agency setting
• Strong understanding of DTC stra...