Junior Category Manager (Xico)

Overview
The core role of the Category Jr.
Manager is to have full brand and business responsibility for your category.
You will build the strength of the brand equity in consumers' minds through winning product proposals, smart pricing, effective advertising, media and PR.
The role requires leading cross‐functional teams to execute innovative trial‐driving programs and identify business opportunities aligned with global brand strategies.
Responsibilities
Deliver the objectives for the assigned category in Mexico, including net sales, market share and gross margin targets.
Define and lead the execution of the Annual Brand Plan, identifying main market barriers and opportunities to drive growth.
Set financial objectives such as sales projections, budgets and marketing strategies.
Adjust the global plan to local strategy and adapt global toolkits/initiatives for the successful launch of new products and brands.
Communicate local needs and consum...