Group Marketing Manager - Cape Town Based

Overview

Luxury Hotel Group requires a National Marketing Manager. The position will be based in the Cape Town City Bowl area. Role Purpose: The successful candidate will be responsible for the strategic development and execution of the Group’s brand identity, digital footprint, and promotional campaigns across a national portfolio. Reporting to the Group Commercial Director, this role is tasked with driving brand awareness and high-value customer acquisition in the luxury and business travel segments. You will lead the transition from traditional marketing to a data-driven, digital-first strategy that maximizes ROI and enhances the Group’s market positioning.

Key Responsibilities

• Strategic Brand Management:
  • Develop and implement a national annual marketing strategy that services diverse property types, including leisure resorts, urban business hotels, and large-scale convention facilities.
  • Act as the final authority on brand integrit...