Found Description
The Freelance Senior Strategist will support the development of brand and communications strategies across assigned projects or accounts. This role requires a strong ability to quickly diagnose business challenges, generate insights, and translate them into actionable strategic recommendations.
The individual is expected to integrate seamlessly with internal teams and contribute high-quality strategic thinking within defined timelines.
Scope of Work
1. Strategic Support
- Partner with account and creative teams to develop campaign and brand strategies
- Translate client briefs into clear strategic frameworks and approaches
- Provide multiple strategic directions where required, with recommendations
2. Insight Generation
- Analyse consumer behaviour, category dynamics, and cultural trends
- Identify key insights, tensions, and opportunities relevant to the brief
- Stay updated on social and cu...