Freelance Public Relations Senior Planner

Overview

Responsible for developing PR strategies for integrated campaigns, leveraging existing relationships with media, creators, and cultural networks to generate visibility and earned attention for AnyMind PH brands. This project-based role is ideal for senior PR practitioners with strong industry connections and a deep understanding of social-first communications.

Responsibilities

• Develop PR and influencer amplification strategies, building culturally relevant narratives, hooks, and story angles aligned with campaign objectives
• Leverage existing relationships with editors, journalists, publishers, and online communities to pitch stories and secure impactful media placements
• Collaborate with creative teams in brainstorms to shape “talkable” campaign ideas, stunts, collaborations, and cultural hooks
• Recommend influencer and creator lineups, suggesting talent tiers and tactics that align perfectly with the overarching PR ...