C

Freelance Product Validation

Confidential

Canada, Canada, Canada Full-time February 26, 2026

Found Description

We are preparing to launch a premium consumer hardware product in the wellness/lifestyle space.
Before committing to full production, we are running a structured 4–6 week market validation experiment to test demand, positioning, pricing, and customer acquisition feasibility.
We are looking for an experienced growth specialist who has validated early-stage DTC products before launch.
This is a short-term, data-driven engagement focused on experimentation and measurable outcomes — not ongoing social media management.
Scope
* Design validation experiment framework
* Build simple landing page(s)
* Set up and run A/B tests (positioning + pricing)
* Launch and optimize paid ads (Meta primarily)
* Analyze CAC, conversion rates, and early demand signals
* Deliver structured weekly reports and recommendation
Requirements
* Proven experience validating DTC products pre-launch
* Strong analytical mindset
* Experience running paid ads with small experiment...

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