FPGA Product Marketing Lead at Microchip

As a Principal Engineer at Microchip Technology Inc., oversee strategic marketing for FPGA products. Engage in business development and competitive analysis to optimize success in the market.
The Principal Engineer – Product Marketing role at Microchip focuses on owning all marketing responsibilities for FPGA products. With a strong technical foundation, you will define product roadmaps and drive new product introductions. Success in this role demands collaboration with sales and engineering teams to position FPGA solutions effectively.
Key Responsibilities:
• Maintain product strategy and roadmap for FPGAs
• Execute marketing plans including product positioning
• Analyze competitor offerings and market dynamics
• Drive engagement in new business and strategic accounts
• Collaborate with engineering for feature prioritization
Requirements:
• Degree in Electrical Engineering; MBA is a plus
• 10+ years in relevant marketing experience
• 5+ years in semico...