Emerging Affluent Acquisition & Customer Experience Head

Job Purpose:

• Lead the end-to-end growth strategy and service quality of digital banking, with a focus on customer acquisition across all acquisition channels, channel and customer journey optimization, and service excellence enhancement to drive sustainable growth and superior customer experience.
• Achieve business growth targets, including new customer acquisition, customer activation, and contribution to Assets Under Management (AUM) and revenue.
• Manage customer acquisition operations, including channel performance, conversion rates, and coordination with relevant cross-functional departments.
• Oversee the implementation of service quality initiatives, including complaint handling, SLA monitoring, and continuous improvement programs.
• Establish and implement service quality standards across the organization.
• Ensure a consistent and customer-centric experience across all digital touchpoints.
• Collaborate cross-...