Found Description
Role Introduction
We are seeking a skilled and innovative CRM Marketing Manager for our client’s email marketing team. This role involves creating messaging, coding, and executing email campaigns, as well as managing a team to ensure the successful delivery of our CRM marketing strategy.
Requirements
- Oversee a team of email marketers, providing guidance, support, and performance feedback.
- Create and implement lead generation programs to increase the company’s subscriber base.
- Ensure Email and SMS marketing campaigns align with marketing strategy and business goals.
- Create and optimize email templates using HTML to ensure they are visually appealing and function correctly across various email clients and devices.
- Oversee and help execute Email and SMS deployments.
- Monitor and analyze the performance of email and SMS campaigns, using metrics such as open rates, click-through rates, and conversion rates to ma...