E-mail marketing specialist

Expertises: Email marketing campaigns specialist

The email marketing specialist is passionate about perfecting the customer experience. He/she is a motivated individual responsible for the implementation and execution of data‑driven email marketing campaigns for all the enterprise brands. The candidate works with cross‑functional teams including Marketing, Acquisition, E‑Commerce and CRM teams. He/she is directly responsible for developing programs and reporting that will support client acquisition, retention and revenue growth opportunities. He/she is utilizing campaign management software, segment audiences, and email service provider tools to launch email campaigns.

Responsibilities

• Grow customer list
  • Ensure email capture at key customer journey interactions in order to build and maintain a growing list of subscribers
  • Manage and evolve customer preference centres
• Campaign planning
  • Collaborate...