Found Description
Drive donor engagement at one of Greater Toronto's leading health care foundations. This managerial role focuses on enhancing donor journeys and utilizing advanced analytics for impactful campaigns.
In this strategic role, you will report to the Director of Direct Marketing & Analytics while overseeing the full donor journey. Your expertise in direct and digital marketing will enable you to deploy effective communication strategies, increasing both new and existing donor contributions. Collaborate with internal databases and analytics teams to maximize efficiency and improve campaign effectiveness.
Key Responsibilities:
• Develop strategic direction for the donor journey
• Utilize data analytics for targeting and segmentation
• Execute direct-to-consumer marketing campaigns
• Collaborate with internal and external partners
• Oversee quantitative and qualitative campaign evaluations
Requirements:
• 7+ years in direct & digital marketing roles
• Experience w...
In this strategic role, you will report to the Director of Direct Marketing & Analytics while overseeing the full donor journey. Your expertise in direct and digital marketing will enable you to deploy effective communication strategies, increasing both new and existing donor contributions. Collaborate with internal databases and analytics teams to maximize efficiency and improve campaign effectiveness.
Key Responsibilities:
• Develop strategic direction for the donor journey
• Utilize data analytics for targeting and segmentation
• Execute direct-to-consumer marketing campaigns
• Collaborate with internal and external partners
• Oversee quantitative and qualitative campaign evaluations
Requirements:
• 7+ years in direct & digital marketing roles
• Experience w...
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