Found Description
Department: Programs, Events & Promotions
Employee Type: Probationary
Job Responsibilities
- Conceptualise and implement marketing calendar entailing creative and profitable casino offers, promotions and events for players to drive visitation and revenue
- Collaborate with resort marketing, hotel, event planner, gaming operations and business regions to develop and improve player programs that drive incremental trips
- Monitor and evaluate effectiveness and ROI of casino promotions and events
- Work with in‑house and external service providers to execute special events
- Manage all promotional budget in accordance to marketing goals and plans
- Develop factsheet and collaterals, and seek approval from authority on all promotions and events developed for the casino
- Communicate consistently and effectively all promotional events and offers information to guests via on‑line and on‑site
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