Director Marketing Technology and Digital Platforms

* Develop and execute a multi-year roadmap for marketing technology and AI enablement aligned to business growth and client engagement goals.* Build a connected ecosystem across platforms including Adobe Experience Cloud, Salesforce, Seismic, and Marketo.* Integrate automation and AI across workflows to improve efficiency, targeting, and measurement.* Establish standards for platform governance, data privacy, and consent compliance (CASL, PIPEDA).* Partner with IS, Data, and Compliance to ensure secure, responsible AI adoption.* Define business cases, KPIs, and measurement frameworks for new technologies and pilots.* Lead the Digital Product Managers responsible for Fidelity.ca and the MarTech Scrum teams, ensuring clear priorities, sprint planning, and stakeholder alignment.* Manage day-to-day system operations, integrations, and data pipelines to enable analytics and personalization.* Drive agile delivery practices to increase release velocity and transparency.* Oversee vendor contra...