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Director - Branding and Creative Strategy - University

upGrad

Bengaluru, Karnataka, India Full-time February 22, 2026

Found Description

The Director – Branding and Creative Strategy will be responsible for defining, evolving, and championing the company's brand identity and ensuring its consistent and compelling expression across all touchpoints. This role requires a blend of strategic thinking, creative leadership, and team management to drive brand equity, recognition, and customer loyalty. The Director will lead the in-house creative team and manage external agency relationships.


Roles & responsibilities:


Creative Leadership & Execution -

  • Creative Direction: Provide hands-on and strategic creative direction across all marketing channels, including digital (website, social), advertising (print, video), product launches, and internal communications.
  • Team Leadership: Lead, mentor, and inspire the internal Creative Team (designers, copywriters, video producers, etc.), f...

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