Digital Marketing Specialist

Principal Functions And Responsibilities

• Develops and implements social media strategies across all platforms.
• Manages content calendar and posting schedules.
• Oversees community management and engagement.
• Coordinates with creatives for content production.
• Writes captions and ensures brand consistency.
• Monitors social media trends and competitor activities.
• Analyzes performance metrics and recommends improvements.
• Collaborates with the digital team for paid campaigns.
• Ensures alignment with project campaigns and launches.
• Manages influencer partnerships and collaboration.
• Tracks and reports social media performance.
• Responds to inquiries and escalations from social channels.
• Monitors and analyzes social media performance of sales accounts.

Qualifications

• Bachelor's degree in Marketing, Communications, or related fie...