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Digital Marketing Specialist

Jobtailor

makati, metro manila, Philippines Full-time July 22, 2026

Found Description

Responsibilities

  • Manage and optimize ad campaigns across various platforms to maximize marketing investments.
  • Develop cost‑efficient strategies, analyze performance data, and provide actionable insights.
  • Create comprehensive media plans, conduct keyword and competitor research, and implement testing for improved results.
  • Collaborate with teams, maintain data reliability, and stay updated with the latest trends in digital advertising.
  • Plan and execute digital ad campaigns based on the agreed strategy with the client.
  • Conduct keyword research to maximize all search opportunities relevant to the client’s business.
  • Research and analyze competitor(s) strategies and executions.
  • Track and manage campaign spending to ensure that campaigns are cost‑efficient meeting the expected ROI.
  • Track, report, and analyze website analytics and other online/digital initiatives.
  • Monitor campaign pe...

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