Digital Marketing Lead

The Role & Its Purpose

We are seeking a Digital Marketing Lead to join our Global MarCom Headquarters team based in Singapore. This role is pivotal in architecting and scaling Hioki’s digital marketing ecosystem across Asia-Pacific and global markets.

As we accelerate our digital transformation, you will lead the development of integrated, data-driven strategies that elevate brand visibility, optimize customer journeys, and drive measurable pipeline and revenue growth. You will:

• Champion a performance-oriented marketing approach—leveraging marketing automation, analytics, and digital platforms to deliver targeted, personalized engagement at scale.

• Work cross-functionally with regional teams and business units, you will ensure alignment between global strategy and local execution, translating market insights into impactful digital initiatives.

• Own and scale Hioki’s digital-first demand engine, d...