Found Description
Key Responsibilities
- Develop, execute, and optimize paid advertising campaigns across Meta, Google Ads, Snapchat, TikTok, and other relevant digital platforms.
- Manage and allocate advertising budgets effectively to maximize ROAS and business growth.
- Monitor, analyse, and report on campaign performance, providing insights and recommendations for continuous improvement.
- Conduct market research, competitor analysis, and audience segmentation to identify growth opportunities.
- Implement customer acquisition, retention, and retargeting strategies across all brands.
- Collaborate closely with Marketing, E-commerce, Product, and Retail teams to align campaigns with business goals.
- Perform A/B testing on creatives, audiences, and campaign structures to improve conversion rates and campaign efficiency.
- Support product launches, seasonal promotions, and brand-specific campaigns.
- Track key performan...