Found Description
Overview
The Data Analyst will provide analytic support and strategic recommendations for one of our client accounts. You have an eye for numbers, intellectual curiosity, proficiency at problem solving, a strong command of online media, and an understanding of traditional media. You will be a team player and responsible in a client service environment.
Responsibilities
- Work with the Analytics Manager and the media teams to create measurable online and offline campaign objectives and key performance indicators.
- Determine campaign data and tracking requirements.
- Manage measurement systems for data capture and reporting.
- Work with the Analytics Manager to perform ongoing analysis using Excel, SPSS, SAS, etc. to ensure the timely adjustment/optimization of campaigns, along with other client-specific analyses such as campaign analysis, customer segmentation and profiling, and competitive market research.
- Build a body of...