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CRM Specialist

UPIM

Venice, Veneto, Italy Full time June 14, 2026

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Retail network is the beating heart of our business. With over 2000 stores around the world, we are close to our customers by inspiring them in their shopping.

We are looking for an experienced CRM Specialist to join our Digital Business Team.


About the role:

  • Contribute to the operational management of loyalty programs of each different brand
  • Deliver CRM activities in order to encourage customer retention and loyalty
  • Develop multi-channel communications including personalized newsletter, SMS and push messages in partnership with the marketing team
  • Monitor CRM and loyalty KPIS
  • Managing customer database quality, integrity and enrichment
  • Partner with the store operations and digital teams to optimize CRM actions
  • Training for store teams of the CRM projects
  • CRM initiatives and loyalty progr...
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