Copywriter & Messaging Lead

About the Role We are looking for a marketing and communication professional who can help shape how our products, value proposition, and customer outcomes are communicated across the customer journey. This is not a traditional content writing role. We are looking for someone who can understand the business objective, identify what needs to be communicated, and convert that into clear, persuasive, customer-facing communication. The role will work closely with founders, business heads, marketing, sales, and product teams to improve communication across websites, landing pages, campaigns, CRM journeys, sales collateral, and other customer-facing channels. Roles & Responsibilities Understand business priorities and translate them into communication requirements. Improve communication across website pages, landing pages, campaigns, emails, WhatsApp flows, brochures, and sales-support material. Work with internal teams to understand audience needs, product strengths, and communication gaps. ...