Found Description
We are looking for an experienced Content Strategist Lead to lead a short‑term discovery engagement focused on structuring and optimizing content across 10 marketing websites. The role involves defining the content strategy, governance, and SEO/GEO analysis to prepare for platform development.
Responsibilities
- Define the content strategy for the multiple B2B, B2C, and D2C marketing websites, aligned to broader brand and business objectives.
- Develop content models in partnership with UX, design, and development teams.
- Create and maintain a content governance framework, including application tone of voice and review workflows suited to a highly regulated industry.
- Conduct content performance audits and gap analyses across existing digital properties.
- Partner with subject‑matter experts (engineers, safety/compliance teams, product marketing) to source and validate technical content.
- Ensure all content complies...