Found Description
Credera empowers the world's leading brands to navigate the complexities of data, technology, and marketing. As the global consultancy embedded within Omnicom's creative and media scale, we bridge marketing ambition and technical execution to accelerate growth and build transformations that last.
The CDP Architect is responsible for defining and delivering Tealium-led customer data and CDP solutions that enable governed first-party data collection, identity resolution, audience segmentation, real-time activation, and customer experience use cases. They bridge business requirements, data strategy, and technical implementation, ensuring Tealium solutions are scalable, compliant, integrated, and aligned to client objectives while remaining aware of where other CDP capabilities may be relevant.The role combines strategic advisory with hands-on Tealium solution design, helping clients define how customer data should be captured, standardised, enriched, stitched, stored, and activated acr...
The CDP Architect is responsible for defining and delivering Tealium-led customer data and CDP solutions that enable governed first-party data collection, identity resolution, audience segmentation, real-time activation, and customer experience use cases. They bridge business requirements, data strategy, and technical implementation, ensuring Tealium solutions are scalable, compliant, integrated, and aligned to client objectives while remaining aware of where other CDP capabilities may be relevant.The role combines strategic advisory with hands-on Tealium solution design, helping clients define how customer data should be captured, standardised, enriched, stitched, stored, and activated acr...