Found Description
Key Responsibilities:
- Plan, set up, configure, and execute performance marketing campaigns across multiple digital platforms.
- Continuously optimize campaigns for KPIs such as leads, conversions, CPL, CPA, and ROAS.
- Manage end-to-end campaign lifecycle: planning, execution, optimization, scaling, and reporting.
- Implement and monitor pixel events, CAPI, tracking, and advanced audience structures.
- Work extensively with dashboards, analytics, funnels, and attribution models to drive decisions.
- Identify issues in underperforming campaigns and proactively troubleshoot, fix, and improve—not just report them.
Required Skills & Experience:
- Strong hands-on expertise in Meta Ads (Facebook & Instagram):
Advanced insights, pixel implementation, conversion API (CAPI), and audience structuring.
- Solid experience in Google Ads, including:
Search, Display, Performance Max camp...