Business Manager, Valencia & Castellón

Experteer Overview
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In this On-Trade Commercial role at Bacardi, you will help grow our brands in the proximity channel and drive profitable market share. You work closely with cross-functional teams to implement country IAP programs, activate brands at the point of purchase, and negotiate for distribution and visibility. Your focus is on growing the premium portfolio and innovations while protecting the core business. This role offers the chance to contribute to a dynamic, founder-minded culture that values speed, collaboration, and impact.
Compensaciones / Beneficios
• Implement the Commercial plan to meet country IAP commitments for On-Trade customers
• Negotiate at the point of sale to achieve distribution and visibility targets
• Activate brands using the Picture of Success framework to influence purchase decisions
• I...