Found Description
About the Role
Responsible for overall management of all the brands of the company. Actively engages in search for new products to improve the product offering of the company. Responsible for managing marketing, advertising, and promotional activities; pricing and discounting; in order to provide essential support to Sales department in achieving their Sales Targets while maintaining acceptable margin percentage.
Responsibilities
Brand Management
- Performs Brand Business Review semi-annually (July & January) alongside Marketing staff and other Managers of the company.
- Gathers pertinent information from Sales and Operations, analyzes the information, then develops and recommends alongside other company Managers strategies on the following:
- Sales Achievements and Targets
- Branding
- Market Share
- Competitive Analysis
- Merchandising
- A&P Activities & Budget
- Inventory ...