Brand Manager, Oncology (Hematologic cancer)

GSK

Minato, Tokyo, Japan Full-time July 11, 2026

Found Description

Role Purpose:

To strengthen execution capability within the brand team and ensure high-quality and timely delivery of key marketing initiatives.

Key Responsibilities:

Support development and refinement of brand strategy through analysis of customer insights, market trends, and competitive dynamics

Contribute to annual brand planning and tactical prioritization in partnership with the Marketing Director and Brand Manager

Identify opportunities to enhance customer engagement and drive brand performance through data-driven recommendations

Lead end-to-end execution of marketing initiatives (promotional materials, digital content, campaigns)

Plan and execute MR training programs aligned with brand strategy

Drive development and approval of marketing materials in collaboration with Medical, Compliance, and Legal

Monitor campaign performance and optimize based on data and insights

Collaborate with Sa...

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