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About Addi
We are a leading financial platform building the future of payments, shopping, and banking—a world where consumers and merchants transact effortlessly and grow together. We serve over 2 million customers and partner with more than 20 000 merchants, making Addi Colombia’s fastest‑growing marketplace. With a technology‑first approach, we provide banking solutions (deposits, payments, unsecured credit) and commerce services (e‑commerce, marketing), bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay Later provider, we have secured regulatory approval to operate as a bank and have achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably. Our mission has earned the trust of world‑class investors, allowing us to transform Latin America’s financial ecosystem and shape the next generation of shopping, paying, and banking in Colombia.