AREA SALES MANAGER (ASM)

Experience: 10–15+ Years
Reporting To: Business Head / CEO
Location: (State / Region)

  Role Objective:

Drive regional business growth, build strong distribution networks, and lead high-performance sales teams.

  Key KPIs:

●      Regional revenue growth

●      Market share expansion

●      Distributor network strength

●      Team performance & retention

●      Profitability & ROI

  Key Responsibilities:

Business Growth

●      Achieve regional sales targets

●      Drive expansion into new markets

Distributor Network

●      Appoint and manage super stockists & distributors

●      Ensure strong primary sales pipeline