Found Description
Position Overview
As an Amazon PPC Specialist, you'll be responsible for strategizing, launching, managing, and optimizing sponsored ads across Amazon’s advertising platform. You’ll play a key role in maximizing ROAS, reducing ACOS, and scaling client accounts using a mix of automation, manual targeting, and strategic insights.
Key Responsibilities
- Develop and manage Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and Sponsored Display.
- Perform keyword research, competitor analysis, and market insights to inform advertising strategies.
- Monitor daily performance metrics such as ACOS, ROAS, CTR, and conversion rates.
- Optimize campaigns through bid adjustments, negative keyword strategies, and ad placement refinement.
- Conduct regular reporting and analysis with actionable insights and recommendations.
- Collaborate with brand managers and creatives to align ad copy, visu...
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