Found Description
What you'll do
As an AJO Specialist, you will be responsible for designing, configuring, and optimising multi‑channel customer journeys across email, SMS, push, and in‑app channels. You will build real‑time triggered orchestrations, integrate RT‑CDP audiences into AJO workflows, and configure offer decisioning and personalization rules. You will also conduct QA before launch and monitor live journeys to drive continuous performance improvements.
Key responsibilities
- Configure and manage multi‑channel journeys (email, SMS, push, in‑app)
- Design and implement real‑time triggers for orchestration
- Integrate RT‑CDP audiences into AJO workflows
- Configure offer decisioning, branching, and personalization rules
- Conduct QA and testing of journeys before launch
- Monitor live journeys and optimise based on performance
Successful candidates must have
- Deep knowledge of Adobe AJO a...
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