Ad Promo Coordinator (Digital Division)

JOB RESPONSIBILITIES

Ideates and Executes overall promo plan for assigned title / event from Pre-Launch to Finale.

• Ideates and executes approved promo plan for assigned title/event, which includes:
• Active participation in events for on-ground presence to drive awareness, reach and discoverability.
• Leverage and execute opportunities/activities to drive for Global wide promotions
• Execute community building efforts such as but not limited to:
• Tapping/rallying fans or followers of celebrities to be ambassadors and amplifying promotions
• Celebrity promotions to drive influence, reach & talkability
• Collaborations & Partnerships: Press/Publicity, Influencers/Content Creators
• Carries out other promo activities based on approved promo plan such as but not limited to:
• Coordinate with creatives, suppliers, talent managers, production teams, and influencers to ensure timely delivery of outp...